Jet Setter Show

There is a saturation of travel search engines these days that will do everything from find a cheap flight to offering tips and advice on best hotels, restaurants and sights to visit.  So how does one stand out from the rest?  On this episode, Jason Hartman talks with one of Momondo’s partners, Martin Lumbye. Launched in 2006, there were fewer travel search engines, but today, the web is crowded with them. Momondo has very sophisticated search technology, but being based in Denmark posed a challenge to becoming a global brand.

Thanks to the media, they succeeded. As the market became more saturated, Momondo’s leaders came up with a unique, but user-friendly and contemporary approach for travelers to find the best flight comparisons and destinations around the world: a color-coded system to match a traveler’s emotions/mood for travel.  For instance, if traveling with children to a city, you would choose green for a list of family-friendly destinations. If you’re looking for something trendy and vibrant in a city, you would choose hot pink.

Martin Lumbye is a Partner of Momondo, which was launched in Denmark in September 2006. His role at Momondo encompasses: marketing, communications, business development and all commercial arrangements. Momondo has rapidly become one of Scandinavia’s most popular travel meta-search sites. Today it is an international site with a very compelling range of services which enables consumers to quickly search for and book a trip. Services include: flights, car rentals, hotels, travel guides, multi-destination booking and many high-speed rail routes.  

Direct download: js-26-MartinLumbye.mp3
Category:Podcast -- posted at: 2:03pm EDT